Not features you switch on. Named workers that run on their own schedule, do a real job, and bring the result to a person for approval.
Scouts find what is worth posting. Content leads write and build it. Everything lands in one queue, Quinn gates it, Piper publishes it, Sage measures what happened. No post reaches a customer without a person approving it.
Every post shown below was made by that agent and published to a real dealership's live accounts. The links go to the posts themselves.
Every other agent on this page makes something you have to approve. Sofia doesn't. She reads every public comment and mention across Facebook, Instagram, X, YouTube, TikTok and LinkedIn, and she answers them in your voice — warmly, specifically, and without ever quoting a price she wasn't given. She is the one agent you can switch on today and feel by tomorrow morning.
YouTube
@timothybostic8151
“Too bad the John Deere equipment is not easy to work on anymore are cheap 😂 if you can work on it at all”
Sofia — from the dealership
“We're always happy to help you keep your equipment running — our parts and service team can help. Give us a call at (561) 363-5035.”
She doesn't argue. She opens a door.
Javier Lopez, Life Lawn & Landscape
a multi-paragraph public letter about a commercial machine sitting in the shop roughly a month.
Sofia — from the dealership
“Mr. Lopez — thank you for taking the time to write this out, and I'm sorry your equipment has been down this long. That is not the experience we want any customer to have, especially a commercial account that depends on that machine every day. I've passed your message along to our Naples management team. Please give us a call at (561) 363-5035 so we can get you a straight answer on your machine.”
The worst comment on the page, answered like a grown-up — and handed to a human the same hour.
Gasper Marsela Doci
on a 1025R listed at $22,990
“How come I pay $33,000 for the same machine”
Answered calmly, with no defence of the price and no numbers quoted — and flagged for a person, because he may be a past buyer who feels he overpaid.
Arturo Oliva
on a 0% financing ad
“Take trade ins?”
Public reply at 00:08, then a private message asking what he's driving and what he wants — which lands in the CRM for the sales team. Nobody was awake.
A draft that named a deal's terms was blocked automatically before it could post.
Spam, harassment and slur-bait are skipped on purpose, each with a logged reason.
Anything needing judgement is escalated to a person instead of answered.
Every reply is re-checked live on the platform afterwards to confirm it actually landed.
Sofia is one of twenty-five. She is just the one you'll notice first.
Fifteen agents that fill your feed, so your people don't have to.
Seven agents reading your inventory, your reviews and your market so nobody starts from a blank page.
Move-It Deal Scout
Hunts your used, aged and demo inventory for units that need to move, picks the strongest deals, and builds price cards on the real listing photos.
Mon & Thu, 7:00 AM
Sal’s published work
“If you farm enough ground that a 100-horse tractor runs out of tractor by lunch, this is the one to look at. 233 days on the lot, and the biggest dollar markdown anywhere on our aged inventory.”
Facebook · Instagram · LinkedIn · X
View live post
Local Inventory Scout
The same job rooftop by rooftop: features equipment actually sitting at one store, on that store's own Facebook page and Google listing, looping every location on rotation.
Tue & Fri, 6:30 AM
Marco’s published work
“If you farm a few acres down in the Redland — or you've just got more property than a zero-turn was ever going to handle — this is the machine that covers everything in between.”
Facebook (store page) · Google Business Profile
View live post
Equipment Spotlight Scout
Showcases new and seasonal in-contract equipment across every segment and brand you carry, rotating each week to whichever has gone quietest.
Mondays, 7:00 AM
Maya’s published work
“Your neighbors won't hear a thing. No engine — just dual electric motors and a sealed lithium-ion battery.”
Facebook · Instagram
View live post
Offers Scout
Owns promotions end to end. When a promo lands he builds the offer card himself, terms pulled from the source and never invented, then keeps every live offer stocked with content.
Wednesdays, 8:00 AM
Owen’s published work
“0% APR for 84 months on new John Deere 3–5 Series tractors. Every 3 & 4 Series package includes a factory-installed loader.”
LinkedIn · X · 19 Google Business Profiles
View live post
Reviews Scout
Reads your real Google reviews, picks the week's standout, and turns it into a branded quote card with the customer's first name and a thank-you.
Fridays, 9:00 AM
Nora’s published work
“Rick came in just to research his options — and our sales rep David took the time to walk him through the smart move. Rick drove home a brand-new 1025R the same day.”
Facebook · Instagram · LinkedIn
View live post
Local Reviews Scout
The same proof per rooftop: one store's own reviews, posted to that store's own page and listing.
Wed & Sat, 6:30 AM
Vera’s published work
“Four sentences. It made our whole week. Mike and Chris in our Plant City service department take real pride in turning work around fast and quoting it straight.”
Facebook (store page) · Google Business Profile
View live post
Industry News Scout
Finds agriculture and equipment news your customers actually care about and writes the "here's what happened and why it matters to you" take.
Tue & Thu, 7:00 AM
Theo’s published work
“If you run cattle, here's a number worth knowing: calf values are still sitting roughly 9% above where they were a year ago.”
Facebook · Instagram · LinkedIn
View live postFour specialists who each own a kind of content, so the feed is not all the same thing.
Teach Lead
How-tos, buyer's guides, maintenance and seasonal service reminders, safety. Helpful posts that build trust and softly drive calls.
Wednesdays, 7:00 AM
Hank’s published work
“A John Deere doesn't quit in the Florida heat — but an overheated one will. Five minutes of cooling-system TLC beats a boil-over in the middle of the job.”
Facebook · Instagram · LinkedIn · X
View live post
Stop-the-Scroll Lead
Top-of-funnel reach: oddly satisfying machine clips, transformations, equipment in action, cut to 9:16.
Mondays, 8:00 AM
Jett’s published work
“Before the mulcher: thick Florida scrub. After: a blank canvas.”
Facebook · Instagram · LinkedIn · X · YouTube Shorts
View live post
Culture Lead
Who you are. Heritage, meet-the-team, event coverage, community work, service as trust.
Thursdays, 8:00 AM
Rosie’s published work
“Six decades ago, back in 1963, one Florida family opened a single equipment store with a simple promise: treat every neighbor like family.”
Facebook · Instagram · LinkedIn
View live post
Precision Ag Lead
Precision technology — guidance, telematics, autonomy, drones — written as return on investment rather than spec sheets.
Tuesdays, 8:00 AM
Ada’s published work
“Your rows are straight. You're still planting the same ground twice. Guidance can't help you on the ends — Section Control fixes the part guidance can't.”
LinkedIn · X
View live post
B-Roll Curator
Watches the shared footage folder, works out what each clip actually is, catalogs it, and feeds the right lead. Never posts.
Mon & Thu, 7:30 AM
Frankie doesn't make posts. He finds the footage the others build from.
Editor-in-Chief
Decides what ships. Every candidate goes through a hard go/no-go gate — is it true, is it a real machine, is it on brand — and anything uncertain is held for a person.
Daily, 10:00 AM
Quinn doesn't make posts. He decides which ones ship.
Publisher
Every hour from 7 AM to 9 PM she drains the approved queue to Facebook, Instagram, Google Business Profile for every location, and YouTube, then stamps the live link back on the card. Nothing posts that is not approved and dated.
Hourly, 7 AM – 9 PM
Piper doesn't make posts. She publishes the ones that were approved.
Post-Performance Analyst
Reads everything that went out, the agents' posts and your own team's, and writes a Monday report before the morning meeting: what worked, what didn't, and the best day and time slot per division. Read-only, never posts.
Mondays, 6:30 AM
Sage doesn't make posts. She reads the results and writes the Monday report.
The system also ships e-commerce, community and SEO agents; those are documented separately.
It shows you what it would have done. You switch it on when you trust it.
Every action, by a person or an agent, is on the record with who, what and when.
Drafts queue for approval. The gate is a person.
On anything, at any time.